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Hi, my name’s Siôn Owen (funny spelling, easy pronunciation: just like “Shawn”) – I’m a communication strategist, product marketer, and writer based in Chicago. I truly believe bad (and boring) communication has a huge effect on company productivity, morale, sales, and alcohol consumption. So I set out to fine-tune my communication skills while working with Fortune 500 clients at B2B tech companies (you know, those companies with products so complex they make superb communication skills utterly essential).

Working as a Product Manager gave me exposure to all aspects of the product life cycle, but what I really enjoyed the most was product marketing. I love figuring out the pitch – the perfect way to talk about a product so that people actually want to listen and learn more. And I love helping people share that message through content that stimulates, rather than sedates, its audience.

So that’s exactly what I do now – I help people kill boring communication to score clients, investment, or even a new job. Whether you’re a big corporation, a scrappy startup, or a professional looking for a change, everyone needs a strong message to take to the marketplace. That’s where I come in.

And I’m really passionate about this stuff. Mastering communication skills is a life-long journey, and I love continuing to improve my own techniques while helping others do the same. Besides my adventures with War on Boring, I also do mobile app marketing at BMW and partake frequently in playing tennis, watching British comedy, eating fried plantains, and making fun of myself at every opportunity.

As a budding author, in 2015 I wrote my first book – it’s about killing mind-numbing presentations before they kill us first. If you’re in the business world, I’m sure you can relate to that little dilemma. Check it out on Amazon.